CareerBuilder Extra

Objective: Effectively promote Sun-Sentinel's largest Classified Section

Solution: An in-paper, broadcast, online and direct marketing campaign

Skills Showcased: Media planning; project management; negotiation skills, budget management, creative collaboration

Leaderboard

CareerBuilder JobFair

Objective: Plan and promote four Career Builder job fairs

Solution: A combination of print, online, broadcast and direct marketing

Skills Showcased: Media planning; project management; budget management, negotiation skills, creative collaboration, post-event analysis

:10 TV commercial (.wmv)

:15 Radio commercial (.mp3)

Classified section header

Leaderboard